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Your Physical & Business Health

Post By: Rick Hoening

Hammer to Head 150x150 Your Physical & Business Health

Knock some cents into your head

Major 20 Year Health Study Released: How does this equates to your Home Based Business?

 1 Smoking

2 Drinking too much

3. Inactivity

4. Poor diet.

Those habits swing your effective age by as much as 12 years.

 This study had some great news:

    1. Non-smokers & former smokers

   2. People who drink less than 2 drinks per day

   3. Those that get 2 hrs of physical activity per week

   4. Those who eat *any* kind of fruit, vegetable or even juice 3X/day…

 …are literally FOUR TIMES less likely to die than people with the opposite behaviors and live 12 years longer.

 The even better news is:

 You don’t have to get it perfect all the time. Doing 3 out of 4 most of the time puts you in healthy company just like your home based business.

 Just because you have one couch-potato week doesn’t mean you have to make sluggishness a life habit.  Minor deviations are all right as long as your daily habits are healthy since it is your home based business.

 So it is in Home Based Business. If you’re a Guerilla Marketer in 2010, here’s my list of deadly habits:

 1. The Home based business equivalent of smoking is: Ingesting your seed money.

There’s an old proverb that says, “Build your barn before you build your house.” A lot of folks take profits out of their business too early.

 If you just returned from a Mediterranean Cruise and you’re 3 weeks behind on your work and your cash is depleted, it’s kind of hard to embark on a brand new initiative and make that investment.

 Sure, everybody needs some down time. But when you’re in a startup mode, you can’t afford to be lavish. Those small, unswerving investments will fund many cruises further down the road.

 I’ve noticed that people who double up on their business investments just as those profits are starting to kick in, experience exponential expansion that continues long after that first surge.

 2. The Home based business equivalent of drinking too much is: Taking uncalculated risks.

In investing, the best way to make a lot of money is simply to not do anything that causes all your money to disappear!

 Before you jump into any swimming pool, please check that there’s water in it first. Most businesses are about 3 risky decisions away from financial ruin.

 Most risks can be reasonably assessed, but most of the time when we assess them we’re in a heightened emotional state, not thinking clearly.

 3. The Home Based business equivalent of being a couch potato is: Spending time with   losers.

 This includes hanging on discussion forums with moaners, complainers & critics.

 Someone once said, if you look at the typical income of your closest friends, that’s what your income is going to be in 5 years.

 Who do you consider your business friends to be?

 Who do you spend your time with?

 If you’re to succeed, then you MUST surround yourself with the savviest people who will let you hang around.

 4. The Home based business equivalent of poor diet is: starving yourself of education.

 Online, the supply of “informational junk food” is infinitely vast. Most of it is the nutritional equivalent of a McDonalds McFlurry or less.

 Most people would be surprised if they knew how little attention I pay to most of the marketers and business gurus out there. (Or… maybe you wouldn’t.)

 It’s especially hard for new people to choose the right things from the vast buffet.

The best strategy is to choose ONE mentor who has a cohesive approach and learn everything you can from him or her, so you’re sure all the pieces fit together.

Some teachers are only there for the paycheck. Others are committed to equipping the next generation with centuries of the best accumulated wisdom.

Choose your friends and mentors wisely. It’s your home based business so run it like a business. Have you looked at the #1 Home Based Business today?

 With Your Massive Efforts, Expect MASSIVE Results!

How to Choose an Affiliate Marketing Program

Post By: Rick Hoening

Key to Prosperity 150x150 How to Choose an Affiliate Marketing Program

Key to your Succes

There are a number of factors to be considered when you’re looking into effective affiliate marketing and what to sponsor. Here are some of the things that can be seen as applicable when tackling these concerns in affiliate marketing.

Consider your target audience, by which I mean, start with your readers when taking into consideration what to promote with affiliate marketing. Relevancy is the very key to the subject matter relating to your audience.

Authentic recommendations and personal endorsements from mentors always work very well. These recommendations of concepts or opportunities that you personally and genuinely like are always another highly valued route to follow. As such, you can impart more passion around these recommendation and endorsements it will enhance your affiliate marketing efforts.

Being associated with high quality products creates a leadership position. The better the products that you advocate the more your readers will thank you for suggesting it.

Contextual and deep Links work very well in securing your position. In general, you’ll definitely have more success in promoting a product from within a post than on a sidebar or somewhere else.

Consider your positioning of the links by putting these links / banners in parts of your blog that are more likely to be seen by your readers. At the top of posts, for example, is a good place to put them. However don’t use huge gaudy banners as these will detract from your post and leave you looking anxious. Remember you affiliate marketing efforts will be in you and your clients best interest and be have great value.

Affluent are less Affluent!

Couple 150x126 Affluent are less Affluent!By: Rick Hoening

I recently read the following article about the decline the affluence of America in how it relates to new home contruction.

 The long-term affordability drive has also meant a gradual cutback on luxuries of the affluent. The “swimming pool era” appears to have been the 70’s, with 44% of full-title homes built from 1970 to 1974 having this feature. Similar to the trends in average home size, there has been a steady decline in the percentage of homes with swimming pools in more modern homes – only 17% of full-title homes built in the past five years had this luxury. Finally, we demonstrate the downward trend in affluent homes built with so-called servants’ quarters. The previous political system encouraged migrant labour and thus, arguably, “live-in” workers. This was also a more affordable practice then.  The start of the trend of a decline in full-title homes built with workers’ quarters is thus probably influenced not only by property affordability matters. It is probably also driven by social political change leading to greater freedom of movement for this category of labour, the cost of the labour itself, as well as the changing features of a modernising world. The net result?  Whereas 57% of full-title homes built between 1955 and 1959 had live-in servants’ quarters arguably the height of apartheid and thus restrictions on movements of these workers, only 13% of full-title homes valued, that were built over the last five years, have servants’ quarters.  Just 1% of sectional-title homes built in the past five years possess this feature.

The social political change has created an out-sourcing of what formerly was a well know attribute of the affluent household.  As more people tend towards this behavior, they also tend to cocoon themselves more from society and the world in general. The world’s affluent were always looked upon as a goal for one to attain  and be in the that position someday if only in there dreams. But that dream has less influence if the affluent loose that mystic and long held tradition of having a live in staff and personal assistance.  Is this time honored tradition carried down through the ages going into extinction?

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Do You Suffer from Success Anorexia?

Key to Prosperity 150x150 Do You Suffer from Success Anorexia?

A Key to Your Success

Post By: Rick Hoening

Perry Marshall recently sent me the following. I’ve edited it to remove the person’s name. 

Perry Marshall’s wife’s close friend really and truly had a 36-24-36 body.  She wasn’t a fashion model, but she was as attractive as anyone could expect a 30 year old mommy to be. The perfect combination of slim, trim and curvy.

Suddenly one day, the bulimia she had in high school returned with a vengeance. Literally on a Tuesday afternoon in November. SLAM!

She descended into a death spiral. 2 months later she’s down to 82 pounds. Her ribs are showing and she’s gaunt and pale. Her butt is flat and her
jeans are baggy and her arms are bony and we’re imploring ” please, you’re so skinny and you’re going to kill yourself, please please please get some professional help and start eating…”

…yet when she looks in the mirror every brain cell is SCREAMING, ” YOU ARE SO FAT!!!”

It was the strangest thing. You could not reason with it, you could not argue with it, it would not budge. It didn’t matter what you told her, she saw a *fat* woman when she looked in the mirror.

In his book “The Secret Code of Success”, Noah St. John puts it this way:

“When someone is said to have the condition called anorexia, we are typically describing a behavior pattern marked by an aversion to or pushing away of food. When someone has bulimia, it typically means behavior characterized by the bingeing and purging of food (gorging on food and then inducing vomiting).

“But when I first became aware that I was settling for the crumbs of life, I realized that there WAS something else we humans could starve ourselves of, and this previously unrecognized method of starvation was affecting tens of millions of people. What no one had considered before was that human beings could starve ourselves of success.”

MOST of us starve ourselves of success. I often find myself avoiding really important projects that I KNOW can move me forward, and wasting time on trivial stuff. Can you relate to that?

Ever made a stupid, totally avoidable, million dollar mistake? Do you ever wonder why you did this? Do you ever wonder how to interrupt the cycle and change the voices in your head that hold you back?

Perry Marshall write many articles about the subconscious ways we sabotouge our own success. Yes , we can be our on worst enemy very easily.  Make a truce with yourself and work with yourself in for a better outcome.

In conclusion: Hind sight is always 20/20 and unless you change what you do and how you do it, you will always get the same results. Take a chance and step outside your comfort zone and see what it’s like. Ask a mentor for help and follow their lead. It’s like the chilly water, sometimes you just have to jump in with both feet.

The Tactical Triangle The Ultimate in Marketing Simplicity

Tacticla Ttriangle The Tactical Triangle The Ultimate in Marketing Simplicity

Repost by: Rick Hoening

Original Article by: Perry Marshall

When Jack Born called me on the phone one day after his morning run and sketched out the triangle you’re about to see, I instantly fell in love with it.

 This is the e=mc2 of marketing.

 The “Tactical Triangle” always takes you where you need to go, and the 80/20 in the center always focuses you on the points of highest effectiveness.  I’m going to show it to you.

 Before I do, I need to warn you that most people, even the very sharpest students, will not instantly “get it.” It may not be at all apparent how many things you can do with this tool. But as you begin to use it, you’ll find it’s one of the most powerful tools anyone’s ever given you:

                            Conversion 

Tactical Triangle

Traffic                                                         Economics

                The Tactical Triangle

Stick with me for a few minutes as I unpack the power of this.

The Tactical Triangle says: In order to sell something, you have to get Traffic; then you have to Convert the traffic and Economics means you have to make some money on what you sell – which is why you went into business in the first place.  When you make a profit, you re-invest it by getting more Traffic, Converting the traffic and further improving your Economics. And so it goes, clockwise in a circle. It’s a spiral of never ending traffic, conversion and economics.

 That’s the essence of marketing. It describes every human relationship and every transaction. You can apply it to romance or volunteering for the Peace Corps or trading favors with your fishing buddies. Today we’re going to focus on sales and marketing use it to develop a Grand Theory of Everything.

 The first thing to notice about the Tactical Triangle is the 80/20 principle is in the center. 

That’s a pretty prominent place. Jack Born put it there because we believe 80/20 to be the most important thing there is to know about business, period.

It is so fundamental to the operation of people and the world in general, it’s right up there with gravity and the laws of physics. And death and taxes. It applies to customers, products, companies, employees. Highways, real estate, rabbit populations, tree branches and the size of craters on the moon.

 80/20 is in the center because everything revolves around getting more out for putting less in. Leverage.  Finally, 80/20 is fractal. Inside every top 20% is another top 20%.

Putting The “Tactical Triangle” To Work

 You come to me and say, “I’ve developed this cool new invention and it’s going to make millions of dollars. How do I sell it?”  We’re instantly in Marketing 101.  Before we begin some lengthy discussion about Pay Per Click or autoresponders or infomercials or any other technique, I’m going to ask you three questions:

              1. Who would buy this?  (that’s T)

              2. Can you reach them affordably? (that’s E)

              3.What can we say to persuade them to buy? (that’s C)

 The second thing I want you to notice about the “Tactical Triangle”  is: You needed to go counterclockwise to figure out how to sell something.

 Which means the primary skill you must master in marketing is thinking backwards.

 When I was a copywriting newbie, I would say to myself, Perry, you’re not you, you’re them. You’re not sitting at your computer, you’re sitting at theirs. You’re not interested in what you’re interested in, you’re interested in what they’re interested in.  I pictured myself physically doing a 180. I would do that exercise every time I sat down to write. Now it’s second nature. To build a sales funnel, you begin with the end in mind, to use Stephen Covey’s famous words. You start from the end and you work your way to the beginning.

 Then traffic comes into the funnel at the beginning and goes clockwise to the economic end.

But since selling starts with traffic, advanced marketers don’t begin with the invention (i.e. the final transaction). We begin with traffic and ask ourselves: “What would these people want to buy?”

 In other words, advanced marketers watch for situations where they don’t have to think backwards. So yes, we all have to begin with the end in mind but it’s even better if you can begin at the beginning and decide what the best possible end might be.

 That brings me to the 2nd thing I want you to notice about this, which is:  

There is a customer’s perspective on the Tactical Triangle. He’s standing in front of the Triangle and he sees all this happening clockwise.

 It all starts with the Traffic because he IS the Traffic.

E, T and C within each triangle Inside every Tactical Triangle is another Tactical Triangle 

The marketer is standing on the backside of the triangle. You want to envision all this happening counter-clockwise.  It all starts with the Economics because that’s the whole reason you started your business in the first place.

 The third thing I want you to see is that there’s a Tactical Triangle inside each element of the Triangle. The Tactical Triangle is fractal.

 It’s true on every scale. Zoom in, zoom out, it’s still there. It’s true on the micro level and it’s true on the macro level.  Let’s say that your traffic is Google ads, your conversion is a website sales page, and your economics is you sell shoes.

 Inside those Google ads we find another Tactical Triangle:

etc within traffic The Tactical Triangle The Ultimate in Marketing SimplicityTraffic = people who see the ad (impressions)

Conversion = ad copy and the clicks it attracts (clicks)

Economics = bid price (cost per click)

Everything in marketing fits into the Tactical Triangle.  And every improvement you’re trying to make is found by answering the question:

 “What’s the #1 thing I need to improve next – Traffic, Conversion, or Economics?”  

 That question always leads you in the right direction.

 This is just an introductory explanation of Jack Born’s Tactical Triangle.

To receive the full report, go to this page and fill in the form at the bottom HERE.

The Art of the Sale

3 Hand Grip  The Art of the Sale

We all agree..

By: Rick Hoening

The Art of the Sale is almost a lost skill. We have seen so many versions of network marketing over the years claiming to change the entire system that it boggles the mind.  Most saying they are the best way to make money fast and promise you the Online Lead Generation Marketing device(Internet) will do it all by itself. It almost will with the right system. The reality is that as fast as someone thinks they have re-invented the Internet, someone else claims they did it a better way and it all changes faster than the weather. The main questions have never changes; do they want it, do they feel they need it and are they able to purchase your products in a manner they are comfortable with.  You need a network marketing system that will bring qualified leads to you and have them actually looking for you feeling it is on their terms. Customers have their defenses up (Cocooned) when they are looking to purchase anything especially online. They don’t want to be sold, they want to be in control. The Internet has brought them to you, now you are that Leader they are looking for and they want to buy from you. Let’s do this.  

What can we do to stimulate the process? 

You Must Take Action

After time spent learning all about your product (knowledge is power),  preparing your presentation and your ideas are in place on how to address objections or concerns, your next step is to take action with it. If you don’t move, nothing moves. You need to ask the questions that get people interested by speaking about Their problems and once the conversation gets around to where they are ready for a solution you offer one as to how your business can help.

Numbers Don’t Lie

You have to first get on base and then progress through the system. Work the system step by step and the numbers will prevail and so will you. Your offline marketing efforts coupled with your network marketing (Internet) will bring you a vast quantity of leads. A great ad will get maybe a 2-3% return on leads just stopping to take a look. Not buying but just looking!  If you’re really good at closing, you’ll close 1 in 4 that are qualified. So work for the big numbers with Your MASSIVE Efforts!

All Things Need An Action To Get A Reaction

You have to take control to move forward once you now have some leads.You must pick up the phone and call them, drive over to meet them or approach them and speak with them face to face. But at some point there is a pretty good chance you will have to have a conversation. Sometimes it may be a bit sideways but just re-align yourself and move forward again. Nobody will just show up to purchase your product unless you let them know where you are and how it will solve their problems. So now we have a solution and they know how to find it plus your ready to have that conversation with them.. But is it just that easy?

The Sales

Now you have the opportunity to complete the sale. Remember people buy from people they trust, that leader and feels they understand their problem. Slow down and listen don’t talk. The conversation is about their situation, not yours. Do not talk about anything other than what they bring up plus do not solve all their concerns, just the one we’re addressing in this situation and your product can fulfill. Once you do get to the point of asking the closing question for the sale, the oldest piece of wisdom always comes into play. “He who speaks first loses”. Complete the transaction!.

Remember to always follow up with great support and services for your new client. This is the easiest form of Network  Marketing. You already have some one who trust you and will be an advocate for you since this will only re-enforce their buying decision. 

Several people have written similar statements but I think Robert Ringer once wrote, “Action may not bring happiness, but there is no happiness without some action”.

“ Do something even if it’s wrong, but do something.”  My Old Boss

 With MASSIVE Action, Expect MASSIVE Results !

Meet Me on my Blog

Your State of Mind in Your Business

 
 

Stock Market 150x150 Your State of Mind in Your Business

Thinking Of Business or Pleasure

 By: Rick Hoening 

 This topic just popped into my head while on my bike ride today. I have had several e-mail from different authors, involved in the network marketing industry, recently show up all on similar topics. Obviously one read something somewhere and then the others seen his mail so they decided, “You know I need to write the same thing but change it to make myself look busy.”

You started your home based business with a reason, your “Y“.  It may have been you were tired of working for someone else and didn’t like how they treated others, found yourself out of work in today’s economy, or just came across an idea and wanted to start a home based business based on it. But there was that “Y“  burning in you and you must never forget it.

In one e-mail the author stated even though when he was struggling to get started “hated to go to Walmart out of necessity to get food but always hated it”. How he hated being around “those people” when he was there. He considered them failures. He went on to speak about how now he is spending several $100 a night for hotels and never going into Walmart again. Well success is great, but it can be measured in many ways and is different to each of us. If you consider yourself successful when you have “X” amount of dollars, then you will also consider yourself a failure when you drop below “X” number of dollars. Is this real success or even failure? 

When my grandfather passed away at the age of 93 I learned a valuable lesson from his life. He worked hard everyday of his life and always did what he wanted. His home was paid for, enjoyed his hobbies and never wanted for anything. He always drove the same car or truck for years until it was worn out. He saved his money in good times and bad. When he died, I learned that he had over $3,000,000 in the bank. You would have never know it. I was amazed that he never lost sight of his “Y” and didn’t need to waste it either. 

This happened about 4 weeks ago and the bank. There was this older gentleman in line next to me of Latin American decent. He was transferring some money and I couldn’t help overhearing the conversation. He was moving $1.2 Million from one account to another. The teller stated that it leaves you with @ $1.6 million in this other account. He was walking out of the bank ahead of me toward his 4-5 year old White Ford Focus. I had to ask what he did for a living. He stated in a very humble way that he was into the Online Internet Marketing.  He said his business was doing very well but “I never forgot where I came from.”  He still has his focus on his “Y“. Also he did his banking in person because he didn’t know how to ” do all that stuff on the Internet.”  Kind of ironic.

In a previous article I wrote I stated that if your driving force was money, it will also be your down fall. You need a balance of goals in your life as in each one being a spokes on a wheel so they stay even and your wheel rolls smoothly. Otherwise if it’s out of round, it will eventfully tear itself apart and fail. This is when you are a true failure unless you know how to fix that wheel.  

No matter how successful your home based business gets, never loose sight of that “Y“. Sure it’s a great idea to upgrade your living style and other items along the way, but always keep adding to the reserve, because as quick as you made your fortune it can be gone even faster.

A lot of the online network marketing today is focused on a taboo subject of being unhappy with whom you are. For me to write against them is, in some people’s eyes, not a good idea. We each have our value and opinions just and we each empathize for those who are doing without and desire a better way of life. It may only take a helping hand for that one person to be able to pick themselves up and be very successful. The sizzle of failure is what so many are selling and the hook is “I know how to make you all better” for just a few hundred dollars. But “Today and Today Only, it’s a little bit less.” You started your business with the basics and your ”Y“. Go back to your basics and restart yourself. I’m not going to smack you on the forehead and tell you your healed. But I will offer you what advice I can to help you along the way.

Just take a moment and look inside yourself. You’re still there so get back to who you are.

 Stay focused on the “Y”  

With Your MASSIVE Efforts,Expect MASSIVE Results!

Meet Me on My Blog

The China / Google Syndrome

Google vs. China

240px Tianasquare The China / Google Syndrome

Re-post By: Rick Hoening

From:  Perry Marshall

I don’t know if you’ve been paying attention to this, but lately there’s a battle raging between Google and the Chinese government. It’s kind of interesting when a company as big and influential enough to wage a political war with the biggest government in the world? China and Asia in general make up a very significant portion of all network marketing today

In January, Google announced it is no longer willing to censor searches in China and may pull out of the country if this persisted.

In February, Google reacted to attempts to hack into Gmail accounts of Chinese dissidents. The implication was that the Chinese government had done this.

Just today, Google.cn started redirecting to the uncensored Google Hong Kong site (Google.com.hk).

This outraged the Chinese government:  “Google has violated its written promise and is totally wrong by stopping to censor its Chinese language search results and blaming China governmentfor alleged hacker attacks, ” the Xinhua news agency quoted an official in charge of China’s Internet bureau as saying.

The Chinese government official said, “We’re uncompromisingly opposed to the politicization of commercial issues, and express our discontent and indignation to Google for its unreasonable accusations and conducts.”

The Chinese Internet is protected by “The Great Firewall of China” which blocks tens of thousands of websites,  network marketing sites and search results. It started in 2005 when Google entered the Chinese market, agreeing to censor search results. When you google “Tienanmen Square” in China, you get a friendly page about the biggest public gathering place in Beijing.

In the rest of the world, you get the world famous picture of a brave students squaring off with a tank in 1989.

Google’s agreement to censor results enraged flag waving Americans and free speech advocates. They said Google was “being evil.” I have a different opinion. I’ve traveled to China 3 times. Bryan Todd (my AdWords Definitive Guide co-author) lived in China for 4 years and speaks fluent Mandarin. I saw this as China letting the camel under the tent. The toothpaste is out of the tube.

In 1835, in his amazing book Democracy in America, Alexis de Tocqueville essentially said, “There’s no such thing as a little bit of free speech.”

Planet Earth is experiencing an irreversible transformation of equality and human rights. Every cell phone, every Internet connection, network marketing  and every online business connects another human being to 2 billion other people around the world.  Whether by bulldozers, earth movers, or erosion… sooner or later, the barrier will dissolve. It’s only a matter of time. Don’t forget how fast the Berlin Wall came down, once the process began in earnest.

Business Insider put it this way: By simply redirecting Google.cn to Hong Kong instead of unplugging it and maintaining the rest of its operations in China, Google has:

* Maintained all of its China traffic
* Stopped censoring its search results
* Forced the Chinese Government to censor the search results (via the Great Firewall)
* Made clear to Chinese citizens and the world just what content is being censored (those searching for the Tiananmen Square uprising, for  example, now get an error page instead of no search results)
* Retained the option to redirect the traffic back to China.cn if an agreement with the Chinese government can be reached.

Free speech mavens and network marketing sites  are understandably impatient to see the wall come down. However I suggest that caution is in order. We don’t need a bloody revolution.

Another thing to consider is that Google is far from the only search engine in China. Rivals like Bing and Baidu, by being more cooperative with the Chinese government, will easily fill the missing space. Moving too fast on this could simply kill Google’s Chinese business & network marketing.

Bryan Todd says: “Bejing’s going to win this one. But not without losing a lot of face in the process. Pyrrhic victory, perhaps. China will modernize, and will do so without revolution. That was settled once and for all in 1989.”

I think he’s right. Whatever happens, Google might make it sound like they won, but in the short term they’re going to have to do business on Beijing’s terms.  Plus, if Google can ignore the biggest government in the world, it doesn’t necessarily bode well for us advertisers. Maybe it’s not so surprising they don’t answer their customer support emails after all.

What do you think?  Is China  too big to fail, on the Internet?

No Response without an Auto-Responder

Auto Responder – What You Need to Succeed in Your Marketing Plan

By: Rick Hoening

Key 150x124 No Response without an Auto Responder

Key To Your Success

Anyone involved in lead generation marketing needs to be able to communicate their information 24/7 to those how want to see it at their convenience. The best way to do this today is with an Auto Responder. This is a simple  lead generation device that you can setup in a half hour or so. Let’s see how it works for your business.

Set-up

You choose your own auto-responder such as Aweber. Follow the basic setup information and open and account. It will be around $19/ month to have it e-mail all of your internet marketing leads. Now that have your the account setup, you’ll want to start your lead generation marketing. You want to develop an online presence that works for you on auto-pilot 24/7. You need to setup your capture page if you’re not provided one by primary business opportiunity. These capture pages retain the basic e-mail address and name of the network marketing leads. You enter the URL of this capture page into the auto-responder and it’s set.

Auto-Responder Use

Once the information is input by the client, your Auto-Responder will take the lead generation information and move it to the next step. This is where the auto-responder really comes into play for your business. First you set up the system with your pre-set follow up messages addressing the concerns they may have and then your solution as to how your business can solve those very concerns. You write your letters in a discussion format for each such situation and end with a statement of a solution offerred by your business. You set the time frames for each progressive e-mail to be sent to your network marketing leads.  At this same time, your auto responder is assisting to build your list of contacts and your image as a true leader inthe industry.

SPAM

Make sure to always include a means of deleting themselves automatically from your auto responder. Never intentionally Spam anyone and if they do feel they have been spammed and complain, delete them immediately. Always handle it in a very professional manner, learn from it and move on. 

Responses

Be sure that all of your statements in your Auto Responder are accurate and truthful about your business. If they’re going to work with your business opportunity, make sure everything is above reproach and honest to the best of your knowledge from day one. If something changes in your  business, update your auto-responder system ASAP!

 The main thing you always need to remember are that your auto-responder is speaking for you and it is doing so 24/7 to anyone that ask. Make sure it is speaking for you the way you want it to and representing your business opportunity the way you want it. It’s a great worker and will always respond the way you ask of it.

 With Your MASSIVE Efforts, Expect MASSIVE Results! 

Click Here to See the Auto-Responder

 Meet Me, Rick Hoening on my Blog

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Writing Articles for Your Business

 

Girl With Laptop Writing Articles for Your Business

You can do this

By: Rick Hoening

Article writing is the skill you learned in school, thought you’d never use and you are now finally going to get to use it. Remember those book reports, well here is what you’re going to use that skill on.  Many new network marketers rush to do the YouTube Videos afraid to write a short story while others have found that article writing will create massive online lead generation to their site. Articles will do this if done properly and the easiest way to get started is to do a few articles about your business. Also you can write your articles and then use them for a script for your Videos as well. This is a great means to put your thoughts on paper first then do the video ultimately linking them together. It will also greatly enhance your SEO. See now were cookin’.

 

Decide On The Topic

Write about something you have knowledge of first hand. Do some research to clarify things before starting. Then set aside time to write with a clear mind. Maybe even go workout just before you start to get your mind clear. It can be based on a home based businessnetwork marketinglead generation or any other subject you choose.

Body of the Article

Make you articles based on the solution to a problem. Do not sell your product. Be a leader with your words and help someone with a description of the process. Write the article with a proper order to it with your CALL TO ACTION at the end.  As Perry Marshall puts it ” Give them a solution to how to drill a hole, don’t sell the drill”. If you are using someone else words, give them credit for them! Write about other subjects that you like as well, not just the business. Write so that your followers get to know YOU. The article itself is a form of lead generating marketing so let it work for you.

Posting Your Articles

Some systems have their own locations to post your articles. There are many directories and systems out there that will broadcast your articles to many sites like sqidoo and others for maximum lead generation marketing. You can post them on your blogs or social sites as well but be creative and if doesn’t belong, they’ll tell you.

How Many Articles

Keep the words to 500-750 per article and write as many as you feel comfortable with and have knowledge of. Think of them as online lead generation tool for your network marketing opportunity. Make your goal to submit one per week and remember they do not all have to be about your business. 

These are just some of the basics to get you started  with a goal of generating network marketing and increasing your SEO (Click). Learn that when you have an idea, make a few notes, write the article, post it and then print it out for a script if you want  to do a video. Have fun with it and write from the heart.

 With MASSIVE Efforts, Expect MASSIVE Results !

Meet me, Rick Hoening, on my Blog

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